absolutely love Google's new AdSense interface!
I know I am an amateur by many standards regarding use of the Internet, coding, and all that technical stuff; but when I find something so easy to use at my age (who's counting?) I can't get it up on the site fast enough... and I want it yesterday!
I'm sure there are other hopefuls out there in the blog or website dream world of fame and fortune searching for ways to make the task just a tad easier and more rewarding for themselves, too.
So I'm taking a break to share a few tips with you - one that I came across by happenstance and others I figured out by trial and error - tips that just might help you, too, when using AdSense's new interface on your website or blog. Here's how:
Tip #1. Be careful of the words you use on your pages
As a result of doing a keyword search, I decided to do a page on "Hot New Books for Kids" on my site Buzzing Kids World. That ought to get attention, right? It sure did! After I finished putting it up on the site and getting AdSense set up, I clicked the Go Public button and turned in for the night. The next morning I could hardly wait to see the results of all my efforts... I was shocked, embarrassed, and in a panic! There were all those ads for hot sex, and worse... porn sites for those over 18. (I had long ago figured out when I split the site into two sections - kids and adults - that I couldn't use the word "adults" for the same reason; instead I used the word "parents".)
Now here I was faced with a new dilemma. I thought to myself: Don't they know this is a site about kids. Why, why are they doing this to me? So I went back in to AdSense and set filters for "sex" and "porn". That got rid of those ads-immediately! But, there were still ads appearing for hot partners, etc. Now what, I thought. I finally figured out that Google was picking up on the word "hot". So I removed "hot" from the title and any other references to it on the page, in the alt tags, and meta-tags. I settled on the keyword/title: "Books for Kids". Not very original, but safe. And it worked!
Tip #2. Target the content that's most relevant so your ads will be, too, with easy-peasy code
As for the tip I found by happenstance... use this little bit of code from beginning to end to keep the ads relevant to your targeted content; e.g., tell Google (via this html code) what keyword/phrase you want to target on a particular page:
YOUR TARGETED CONTENT
GOES HERE BETWEEN THE CODE
Be careful; remember Google picks up on every word including your links. I usually start the code at the top of the page and end it at the bottom of the content (NOT the bottom of the page as I may have a link to another page that's totally irrelevant to what I want targeted). I've used the code to target as little as three or five lines of content to get the ads I want. If you don't use the code, Google will target the whole page... menu and all.
Tip #3. Be sure to use relevant keywords
I'm in the process of putting up a series of "Sports Know-How" pages in anticipation of the 2012 Winter Youth Olympic Games starting in January. One of the pages is about curling - no, not curling your hair or making your toes curl - but, that fun sport played on ice using granite stones and brushes to sweep the ice to make the stone curl (or slide) to an advantageous position on the ice.
When I used the keyword curling, you can imagine the ad content that appeared on the site. I figured out I had to use "Curling Sport" as the keyword and not just curling. The same challenge came up with Skeleton - so that page title is (you guessed it) "Skeleton Sport". ^.^
As for AdSense, like I said, I love it now. And to think at one time, I took them all down; what a waste. Now, what a pleasure! Thank you, Google, for the new interface and making it so easy peasy to use.
And to all you other amateurs, newbies, and novices out there: May your numbers grow and your fortune with it! Your comments or questions are welcome.
Marie Renn (aka KidsGranny), Publisher
Now retired, and getting bored with doing Sudoku puzzles on the Internet a few years ago, I decided to create a website drawing from experiences of raising three children resulting in five grandchildren. For example, when promoting spy gear or GPS devices for kids it comes from a brief experience working in the intelligence field; decorating a kid's room comes from a decorating career; and sports pages are drawn from personal and family experiences.
0 commentaires:
Post a Comment